Wednesday 23 May 2012

Year 10 Business Comm. - Why have a company mascot?

Using the link below, you must firstly read the article attached to give you some background information.

The Company Mascot article - Click here...

Your task is to write an article in reply in which you explain whether you feel a company mascot is important or not.
You must consider:

·Advantages and disadvantages

·Target groups

·Merchandise possibilities

·The image or reputation that the mascot could create

·Any examples of successful or unsuccessful company mascots (this will require you to do some independent research)

NB - Remember each of your articles will be published on the blog so ensure that you have completed the task in the correct and appropriate manner expected of you.