Please look at the trailers/summary of the films below and create a short review about what skill/idea the film gives towards creating a successful business. Be prepared to present these back to the class.
Monday 30 June 2014
Monday 9 June 2014
Saving the underperforming business - Strategic Management (F297) Introduction project.
Within your groups, you need to come together and deliver an action plan that you believe will help improve the fortunes of one the following organisations:
Case 1 - Nestle
Case 2 - HMV
Case 3 - MG Rover
Case 4 - Borders Book chain
You will want to address the following factors (Both current and your planned)
- Advertising strategy (Demographic)
- Cash-flow revenues
- Product portfolio
- Staffing
- Location or current markets
- Stakeholder most affected by any chances
- Organisational structure
- The role of the EU and differing laws
You should be including secondary researched data within your proposals.
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